Digital Marketing Workshop SkillsFuture

Digital Marketing Fundamentals

Digital Marketing

From planning to hands-on execution of digital advertisements, get to experience digital marketing on social media platforms like Facebook and Instagram.

Workshop Application Form

A friendly person from our team will be in touch with you shortly!

About this class

This course has been designed as an introduction to digital marketing where learners will get a complete understanding of the different types of digital ads, how they’re bought, how much they cost, how they’re targeted, and more.

Learners will be equipped with informed decisions in the planning of marketing campaigns, identifying the appropriate platform for their marketing campaign, designing marketing collaterals and executing their social media campaigns.

At the end of this course, you should be able to:

  • Recognize digital marketing analytics trends
  • Analyse your existing customers and potential target audiences and conduct an audit on your competitors’ websites
  • Recognize the key metrics to track and optimize your digital marketing ad spend
  • Attribute various marketing campaigns and platforms to overall campaign performances to measure the Return on Investment (ROI) for each campaign and platform
  • Facebook Ads Manager
  • Set up their Google Analytics account and interpret Google Analytics reports
  • Design tips for creating eye-catching content with Canva

Digital Marketing Workshop SkillsFuture

Training Provider

BizIQ Academy (53325019J)

Course Duration

23 hours

Module

Digital Marketing Fundamentals (TGS-2022011646)

Digital Marketing SkillsFuture Course

Upcoming dates

Weekdays: Aug 30 – Sep 1

Day: Tuesday – Thursday
Time: 9am – 6pm
Location: #02-12/13 TripleOne Somerset (Somerset MRT)

Workshop Application Form

A friendly person from our team will be in touch with you shortly!

Weekdays: Sep 27 – Sep 29

Day: Tuesday – Thursday
Time: 9am – 6pm
Location: #02-12/13 TripleOne Somerset (Somerset MRT)

Workshop Application Form

A friendly person from our team will be in touch with you shortly!

Course fees

$1150

Full Fees

Course fee funding only applies to Singaporeans and PRs.

N

Foreigners

$575

Baseline Funding: 50%

Remainder of course fees are SkillsFuture Credits deductible.

N

Singapore Citizen Below 40 Years Old

N

Singapore PR

$345

Mid-career Enhanced Subsidy: 70%

Remainder of course fees are SkillsFuture Credits deductible.

N

Singapore Citizen Above 40 Years Old

Chin Chee Ming

Trainers and helpful service staffs always lend a helping hand to the difficulties and doubts. Highly recommended for you to do your learning and training for digital marketing at this particular place.

Eleen Loh

Very comfortable, teaching is very enjoyable. The best thing, wouldn’t fall asleep, getting energetic to get more attention. Best teacher, very good…

Jazree Loh

Attended the digital marketing workshop and the facilitator was very knowledgeable and the lessons were clear and easy to understand. The school was also conducive and cozy with friendly staff who are always ready to help whenever you need it. 10/10 experience