Content Marketing Strategy
Content Marketing Strategy SkillsFuture WSQ.
Have you every scrolled through your Facebook feed and paused to click on the read more button of a post to find out more about it? Or perhaps you found that some of the content was entertaining or offered good advice and proceeded to share them with your friends?
Content created as part of a good content marketing strategy will capture the eyeballs of its intended audience. It will also encourage audience engagement with the content to create awareness of your brand. Having a good content marketing strategy can help increase brand awareness and following to drive profitable customer actions.
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Content Marketing Strategy SkillsFuture WSQ.
Workshop Outcome
What will I learn?
At the end of this course, you should be able to:
- Recognize the importance of customizing content pieces to their targeted audience to drive profitable customer actions
- Employ best practices for your content marketing management process
- Recognize how existing content can be repurposed into other shareable content types for multiple marketing platforms
- Create engaging content posts for your targeted buyer persona based on their needs and wants
- Recognize the 5 important elements of copy-writing to create compelling content for your posts
- Sequence content posts using industry recognized marketing tools
Course Information
Course Fee
Full Fee: $988.00
Singaporeans 21 – 39 yrs old or PRs 21 yrs & above: $718.00
Singaporeans above 40 yrs old: $98.80
* Course Fee shown here represents the nett fee (excl. GST)
Course Information
WSQ – Content Marketing Strategy
Reference No : TGS-2020503350 (Classroom)
Reference No : TGS-2020513831 (Synchronous E-Learning)
Course Duration : 18 Hours
Funding Validity : 28 Nov 2020 – 08 Nov 2022