All courses are SkillsFuture Credit Deductible.

Digital Campaign Management

This module equips learners with the necessary knowledge and skills to execute digital campaign activities and effectively promoting products on social media platforms.

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Digital Campaign Management SkillsFuture WSQ

Genetic Computing School

Block 167 Jalan Bukit Merah
Connection One #06-11A
Singapore 150167

Workshop Outcome

What will I learn?

  • E-commerce campaign – strategies, management, setting objectives, tactics, pre-testing methods, online research tools, reviewing pre-test results
  • Choosing right platform for your business, Setting up Shopify ecommerce site, Write product features and benefits, Call to Action, Integrate Shopify with Facebook
  • Content marketing, planning, audit and scheduling. Content curation and creation, Social media marketing, Search engine marketing, Email marketing
  • Measure Campaign effectiveness in Web analytics, Micro conversions in e-commerce, Google analytics metrics, Measuring satisfaction, Creating reports
  • Conversion Optimization and Refinement. Analyze user behavior, collect data from different platforms to refine marketing messages, UX Concept, Spilt testing

Course Information

Course Fee

Full Fee: $520.00

Singaporeans 21 – 39 yrs old or PRs 21 yrs & above: $248.00

Singaporeans above 40 yrs old: $120.00

* Course Fee shown here represents the nett fee (excl. GST)

Course Information

Digital Campaign Management

Reference No : TGS-2020503766
Course Duration : 16 hours (In-Class)
Funding Validity : 02 June 2020 – 04 Aug 2022