Email and Content Marketing

Acquire email and inbound content marketing skills and prepare yourself to successfully launch profitable digital marketing campaigns.

In this workshop, you will learn to create and execute email and content marketing strategies. Learners will also create lead magnets and content upgrades to build subscriber lists. segment and create targeted email campaigns, using Mailchimp or Activ Campaign for all stages of customer lifecycle.

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Email and Content Marketing SkillsFuture WSQ.

Lithan Academy

11 Eunos Road #07-02

Lifelong Learning Institute
Singapore 408601

Workshop Outcome

What will I learn?

  • Methodology to create a content marketing plan
  • Identify target customer groups and determine content objectives for all stages of the customer lifecycle
  • Best practices of companies using content for inbound marketing
  • Overview of email and content marketing tools for content creation, management & promotion
  • Design and create effective email campaigns for lead nurturing using email marketing tools
  • Analyse data to improve on content performance, distribution of content and customer engagement

Course Information

Course Fee

Full Fee: $3,000.00

Singaporeans 21 – 39 yrs old or PRs 21 yrs & above$300.00

Singaporeans above 40 yrs old: $2,092.50

* Course Fee shown here represents the nett fee (excl. GST)

Course Information

NICF-Email and Content Marketing (SF) (Synch & Asynch E-Learning)

Reference No : TGS-2019502840
Course Duration : 60.5 hours (Blended)
Funding Validity : 28 Jan 2021 – 23 Jan 2023